Since July 2022, we have been supporting itesys AG in optimizing organic search engine performance in close cooperation with the marketing team.
- SEO analysis & strategy
- Implementation of search engine optimizations
- Monitoring and ongoing SEO adjustments
SEO for itesys AG
After we successfully supported itesys AG in the technical implementation of their new web design, they asked us for our help with the search engine optimization (SEO) of their website. We gladly accepted this challenge and developed customized SEO measures to significantly improve online visibility, ranking and organic traffic. Until today, we continuously optimize their website and actively support them in the implementation of various SEO measures.
With our help, the organic traffic could be doubled within 10 months and the rankings of important keywords could be significantly improved.
Organic traffic increased threefold from July 2022 to June 2023.
From July 2022 to June 2023, impressions doubled in Switzerland and Germany.
ø Ranking position
From July 2022 to June 2023, the average ranking (CH & DE) of important SAP keywords improved by over 50%.
Technical topic with high competition
The industry of itesys AG is highly competitive, and there are already established competitors with a high presence in Google. In addition, SAP itself covers many subject areas that itesys AG also has in its portfolio.
Furthermore, content and technical optimizations of the page were necessary without distorting the design or the statements of the texts and titles.
Step by step to number one
In a first step, all technical on- and off-page improvements and simple content adjustments, such as the metadata and the revision of texts, among others, were carried out. Already these adjustments showed small successes, such as the improvement of the organic CTR. In a further step - besides many smaller adjustments - for example FAQs were integrated and the content and its structure were optimized in relation to corresponding keywords.
About the customer
Itesys is the largest SAP Basis service provider from Switzerland and the people working at itesys AG are real SAP nerds. They are specialized in technology and support large and small companies from all industries with questions about SAP operation and SAP technology. Whether SAP operation on-premise or from the cloud, they have your SAP system under control around the clock and ensure with their SAP monitoring that your SAP system always runs smoothly.